SPECIALIST SPOTLIGHT: Steve’s Passion for Improving People’s Lives Every day!

This month we decided it long overdue to spotlight one of our valued team members. Well, they are all valued but this month we feel compelled to share Steve’s story. Steve has been with our team as a Hearing Specialist now for 4 years. What makes him so special is each and every day he looks forward to the ability to greatly improve the lives of the people he helps. He states, “The perfect day is most definitely to have someone to help sitting with me at the HAC every hour of the day!!”


Steve undeniably accredits his long-term success and his favorite part of working at Lucid Hearing to the support from his Direct Managers (DM), General Managers (GM), and the entire support staff at corporate headquarters.

Over the past 4 years, Steve has had many many memorable experiences with providing hearing assistance and helping numerous people Hear Better. He shared a few of these experiences with us.


“The family of the gentleman I helped hear better from this last spring just before Easter came in as a whole [family] at his one-week checkup super thrilled because “We got our Dad back!”  Super cool to say the least!

Steve could spend all day explaining all day why he got into this line of work, but the biggest reason is his desire to help people. He goes on to describe a recent experience where a man who, “…only had one usable ear.” And this usable ear had a severe and profound loss with very poor discrimination (word recognition).  He goes on to explain all communication between him and his wife was all but lost. Immediately upon fitting him and after only a few words spoken by his wife, they both began to cry tears of job which he declares is, “Exactly what this job is about!”


Helping people, comforting people in need and striving to utilize the best strategies for optimal health is normal practice for Steve. Steve believes Lucid’s unique product line and approach addresses hearing assistance and augmentation in a unique and compelling way. Lucid’s revolutionary technology and commitment to providing first-time users to experienced users quality service.

From the initial screening to one’s unique fitting needs, through our continued service proves Lucid Hearing’s “dedication to making sure each and every patient receives the value they deserve.” Steve is humbled by the value and assistance he brings to his patients. Equally, he notes, “it is reciprocal.” His patients bring joy and an ultimate sense of fulfillment to his life.


Steve has noticed hearing assistance and hearing aids change the impaired and their families’ lives for the better. One of the many joy’s of his job is watching the profound change that takes place from start-to-finish from life before being tested to receiving the benefits of wearing our products!

The life-changing improvement and all around the improvement of the overall quality of life is no doubt one of the best pars of his job. “The most important benefit to a dedicated fitting is when the patient’s ability to maintain and improve relationships with family and friends is accomplished because of our products and our dedication.”


Often, Steve explains, “one of the biggest surprises is when they realize they have a loss and it isn’t because other people are mumbling.” He goes on to describe once they experience a product demonstration they quickly hear and are able to fully understand what and how much they have been missing out on and exactly how their life can be improved!

When Steve is not helping his patients hear better, he enjoys spending time in the garden learning and eating healthy. We are lucky to have Steve’s expertise, loyalty, and his dedication on our team!

First…Let’s Discuss “Pollution”

During adolescence when I would hear the word, pollution, I would immediately picture a billow of radioactive green gas oozing out of a manhole. Over time, my perception about pollution shifted to the dense gray line of smog lingering over Los Angeles’ horizon. And the “Swimming is Not Advised” sign on the beaches of Santa Monica due to high levels of toxic bacteria from sewage and beach trash. I’d be willing to bet most of you imagine something similar. That being said, the term “Noise Pollution” never entered my mind coming close to holding a candle to chemical pollutants.

According to Wikipedia, “pollution” is the introduction of impurities into a natural environment that causes an adverse change. With this information, we need to understand the definition of “pollution” expands beyond chemical substances. Another popular form of pollution is energy based. This includes heat, light, and the most popular form of noise pollution.

Is it Real…

Noise pollution, also known as environmental noise or sound pollution comes in many forms. Because we cannot see it, smell it, or taste it takes a back seat to the air, water, and chemical pollution conversation when discussing the adverse effects. Environmentalists define noise pollution as, consistent exposure to elevated sound levels. This exposure can lead to adverse effects in humans or other living organisms.

Universally our environments are constantly filled with noise pollution. In fact, noise pollution is so prevalent we often do not even notice. Or we simply categorize it as annoying. That said, we cannot ignore the confirmed adverse effects of constant sounds (muffled, low, and loud) has on our overall health. The World Health Organization, states 8 hours or more exposure to constant sound levels beyond 85 decibels beyond can be dangerous.

Is it Harmful…

Health problems associated with noise pollution dates back as far as 2,000 years ago. When sounds keep you from sleeping or the environmental/household noise starts to give you a headache, it stops becoming just noise and becomes noise pollution. Ones living condition’s proximity to roadways, industrial operations can make it difficult to sleep without waking up or sleeping through the night uninterrupted. This can result in sleep deprivation, lack of mental and physical performance at school or work thus adversely affect their psychological and physical health.

As well, household forms of noise pollution including the television, a stereo, the humming of a fan, and even a bird constantly chirping can disrupt the natural rhythm of your life. Noise pollutants can compound stress levels and contribute to adverse cardiovascular effects. Consequently, increased incidences of coronary artery disease have been linked to individuals exposed to noise pollution.

Additionally, noise poses a serious threat to a child’s physical and psychological health. Exposure to heavy noise levels in a learning environment or residences can negatively interfere with a child’s learning and behavior as they develop.

Unfortunately, our world is such it is difficult to escape unwanted noise. This compounded with the fact noise pollution does significantly affect many people’s health, it is vital we take steps to reduce noise. Conditioning our society to be less noisy on a whole.

Examples of Noise Pollution

Airports, Train Stations, Metro Station, Subway
Cars, Buses, Motorcycles
Emergency Vehicles
Construction Sites (Heavy Machinery Operation)
Commercial Venues
Industrial Warehouse
Pedestrians & Street Traffic
Audio/Visual Equipment
Battery/Electrical Devices
Household Appliances
HVAC System
Landscaping Tools

Final Thoughts…

Protecting your ears from noise pollution is important, and Lucid Hearing constantly strives to ensure your ears are protected. Lucid Hearing’s ear plugs are an ideal solution for protecting your ears from everyday noise pollutants. Our ear plugs were designed to ensure quality comfort, long-lasting durability, and superior hearing protection. Lucid Hearing’s ear plugs were designed to precisely fit the unique contours of all shapes and sizes of ears. With options for discrete handles and cords, our ear plugs are available in a wide range of colors handcrafted by master technicians.

What’s Better?
Our custom ear plugs are guaranteed for comfort, fit and feedback for 90 days! Shop Here.

For decades, the hearing assistance of any kind has been seen as something meant for our grandparents, but the fact is hearing loss affects people of all ages starting as early as their early 20’s. Because of this, many believe eventually everyone will be wearing some sort of hearing device in the near future.  Hearing devices can both improve our ability to hear sounds and with new technology continuously being developed, they can be discreet and comfortable.

Recently, hearing aids have made their way to the forefront of the news. Like with all news, when lots of information becomes available it can sometimes become hard to sift through the information to understand it. Because of this, we’ve sifted through and have trimmed down the important information to provide you with the basics when it comes to deciding on the best hearing solution for you.

Noted in a recent blog titled, “The Hearing Gap: Accessibility and the Consequences of Hearing Loss,” one of the many reasons people who needed hearing assistance did not get help was because often hearing loss was not a priority for policymakers. For years, hearing loss straddled the lines between being a healthcare issue, a public health concern, and a lifestyle issue.

Luckily, our Senators were listening and became aware of the difficulties associated with hearing loss and the undeniable benefits surrounding making OTC Hearing Aids accessible. Last Summer, the Senate’s near-constant gridlock came to a rare agreement giving Senator, Elizabeth Warren, a bipartisan legislative win. The Senate voted 94 to 1 to pass a broad Food and Drug Administration bill, the “Over the Counter Hearing Aid Act.

The Act contained a measure written by the Massachusetts Democrat specifically designed to provide greater public accessibility and affordability with over-the-counter (OTC) hearing aids. The OTC Hearing Aid Act enables adults with the detected mild-to-moderate hearing loss to access OTC hearing aids without visiting or being seen by a hearing care professional.

While the FDA continues to regulate hearing aids it does not consider OTC Hearing Aids to be medical devices when labeled for recreational or any other use by individuals with normal hearing. Yet, specific safety regulations related to sound output levels apply to these products. It is important to note, per the FDA’s website there are currently no products that can claim to address hearing loss that are or claim to be OTC hearing aids within the meaning of section 520(q) of the FD&C Act as amended by FDARA.

Currently, hearing aids continue to be restricted [medical] devices, for which sales must follow applicable federal and state requirements overseen by the FDA (Food & Drug Administration) including monitoring by a medical professional.

It is important to note, while the OTC Hearing Aid Act is wonderful news and will provide those with mild hearing issues some assistance, it is not meant for someone with any significant hearing loss. If you suspect you suffer from any form of hearing loss, please visit our website to take advantage of your FREE hearing exam near you today. It is always best to lean on the safe side and have your hearing tested.

Should you need a hearing aid, our Lucid Certified Hearing Specialists will be able to help you identify and give practical advice on what hearing aids are available to you. Our specialists will provide you with recommendations on particular models, so you can be confident you’re making the right choice. To keep them working effectively and safely, you need a proper diagnosis from a licensed professional, and regular visits for follow-up and maintenance. Hearing care professionals ensure you are fit properly. This can save you thousands of dollars in future medical costs you’re risking by self-diagnosing and choosing over-the-counter hearing aids that provide more amplification than you need and can result in further hearing damage.

In closing, it is important to note TWO FACTS should you suspect hearing loss.

#1 According to the National Institute on Deafness and Other Communication Disorders only 1 of 5 people who could benefit from a hearing aid actually wear one.

#2. The Johns Hopkins School of Medicine found in a 12-year study conducted by their neurology department that untreated hearing loss increased the risk for dementia.


Below are the details of The OTC Hearing Aid Act provided by Congress.gov.

The bill amends the Federal Food, Drug, and Cosmetic Act to require the Food and Drug Administration (FDA) to categorize certain hearing aids as over-the-counter hearing aids and issue regulations regarding those hearing aids.

The regulations for over-the-counter hearing aids must: (1) provide reasonable assurances of safety and efficacy; (2) establish output limits and labeling requirements; and (3) describe requirements for the sale of hearing aids in-person, by mail, or online, without a prescription.

State and local governments may not establish or continue in effect requirements specifically applicable to hearing products that are not identical to FDA requirements and that restrict or interfere with the servicing or sale of over-the-counter hearing aids.

To date, tinnitus continues to be one of the most common otologic problems with agonizing and debilitating physical effects.  Tinnitus is the medical term for the sensation of hearing sounds (usually noise or ringing) in your ears when no external sound is present.

According to the American Tinnitus Association, 50 million people in the United States experience tinnitus. Even more surprising, only approximately 12 million actually seek medical help. With this information, it is our hope to shed some light on some of the facts and symptoms surrounding this common hearing disorder we know as tinnitus.

Before we start it is important to note that tinnitus is not derived from one cause. Unfortunately, there are numerous causes that lead to tinnitus including, but not limited to, excessive noise exposure, head and neck injury, ear infection and most surprising stress! According to the website, RestoredHearing.com, many people who suffer from panic attacks, anxiety disorder, depression, or high-stress levels are prone to ear ringing caused by tinnitus.

Although tinnitus is more common among seniors, it is often found in people of all ages, including children. Because of this shocking information, raising awareness surrounding the facts and prevention of tinnitus is important to spread for all ages.


#1 Tinnitus is very common; about 10% – 15% of adults experience tinnitus.

#2 Certain medications can cause or worsen tinnitus. Particularly in large doses, aspirin can cause of ringing in your ears. As well, some antibiotics can cause tinnitus as well as, hundreds of medications.

#3 Tinnitus is not just for seniors. 1 in 5 teenagers suffers from permanent tinnitus.

#4 Tinnitus is a non-auditory, internal sound, can be intermittent or continuous, in one or both ears, and either low or high pitched.

#5 Currently, there is no cure for tinnitus. However, there are numerous treatments to manage life with tinnitus. Sound therapy by wearing a Lucid Hearing Hearing Aid is a common type of treatment. They amplify environmental sounds and redirect attention to those noises instead of the Tinnitus. 

It is important to note tinnitus is not a disease and in most cases, is not serious. If you have noticed a buzzing, ringing, or clicking sound (mild or loud) in one or both ears only you can hear that does not go away, you may have tinnitus. With this information, you should always yield on the safe side and seek the help of a medical professional.

The Fourth of July is right around the corner, and you know what that means! Fireworks! The Fourth of July is a day for celebration and community, and nearly every celebration ends with the tradition of watching a magnificent display of fireworks.

Where did the tradition of fireworks on the Fourth of July come from?

Reportedly, on July 8, 1776, the first public readings of the Declaration of Independence were held in Independence Square (in Philadelphia). A year later, Philadelphia recognized Independence Day including fireworks, bonfires, and bells in their celebrations. The tradition continued to spread to other areas and the custom of having a firework display on the Fourth of July continues today!

Fireworks are a special part of our country’s history, but it’s important to protect your hearing from these exuberant explosions!

Fireworks often exceed 150 decibels (though they aren’t as loud when heard from the ground). The sound output from fireworks can lead to hearing damage. In fact, exposure to loud sounds, including the loud bang that accompanies fireworks, can lead to things like tinnitus (ringing in your ears), temporary threshold shift (a slight and temporary decrease in hearing), or permanent hearing loss. 

Protecting your ears from the loud sounds that accompany fireworks is important, and Lucid Hearing has your back (and your ears)!

Lucid Hearing’s custom ear plugs are an ideal solution for high quality, long lasting, comfortable hearing protection. Lucid Hearing designs these ear plugs to precisely fit the unique contours of your ears. Ear plugs are available in a wide range of colors and are handcrafted by master technicians. They are durable and have a long life with proper care. These earplugs come in a variety of forms, with options for discrete handles and cords. Ear plugs are guaranteed for comfort, fit, and feedback for 90 days. Check them out here.

Enjoy your Fourth of July and remember to celebrate in style and safety with custom ear plugs from Lucid Hearing!

It’s summertime, so it’s time to hop into the pool or hit the waves at the beach! But not so fast! What’s your plan for keeping your ear canals dry??

Your ear canal runs from your eardrum to the outside of your head, and when water remains in your ear after you swim, the moist environment inside your ear can spur bacterial growth. This bacterial growth can create an infection in your ear, which is called “swimmer’s ear.”

Lucid Hearing’s custom swim plugs can help protect your ears by keeping your ear canals dry while you swim!

These custom swim plugs are great for all ages and for all ear shapes! They are shaped precisely to the unique contours of your ear, making for a much better fit than standard plugs. These swim plugs are just what you need for swimming this summer! They are handcrafted by master technicians and are warranted for comfort, fit, and feedback for 90 days! Swim plugs are extremely durable and have a long life with proper care. They are made from floatable silicone, so you won’t lose them at the bottom of the pool! And there’s the option of using hypoallergenic materials to craft your swim plugs, in case you are allergic to any materials.

You’ll feel at ease the next time you jump into a pool, ocean, or lake this summer with your swim plugs fitted snugly in your ears! Swimming this summer will be more fun and relaxing knowing that your ears are protected from water that might enter them!

Enjoy swimming this summer, both when you’re in the water and after you get out!

Learn more about swim plugs here!

For some inspiring individuals, success is not out of reach even when challenged by damaged hearing. It is often only when your ability to hear begins to fade that we realize how vital and special the gift of hearing truly is.

With advances in modern technology, some hearing aids are now producing natural sound quality, allowing you to hear more of what you want, less of what you don’t. Even better, with nano-coating for sweat protection and new smaller flexible sizes, hearing aids can even be worn when playing sports including basketball and football.

Derrick Coleman, current fullback for the Atlanta Falcons, says that wearing a hearing aid has helped him in many situations, specifically in a loud stadium. He had the ability to tune things out by adjusting his hearing aid, allowing him to focus on the job at hand.

hearing solutions

“Being deaf, being hard of hearing is who I am, so I’m not going to let someone else come in here and say ‘Oh, you’re deaf,’” – “That’s who I am. It made me who I am today” said Coleman in an interview with Michael Hartzell.

Russian Olympic skier Elena Yakovishina has been deaf since she was eight. Yakovishina has been skiing since her parents first took her to the top of a mountain when she was only three years old.

Being diagnosed as deaf five years later did not stop her from skiing and competing at an international level. Yakovishina has said that skiing with hearing aids makes you “hear things differently: the wind, your skis, everything.” While Yakovishina could still ski without her hearing aids, she feels the quality of her hearing affects the quality of her skiing.

University of Oklahoma senior Rylee Reinertson suffers from severe hearing loss and has worn a hearing aid for 16 years. With hearing aids, he is able to do all the things other college kids enjoy. Plus, he is one of the stars of Oklahoma’s golf team and ranks as one the best collegiate golf players in the nation.

For athletes, professional or a weekend warrior, hearing is a key in knowing what to do, how competition is preparing and being in tune with your environment. Whether on the field or in the stands, the way to win is always bringing your best game, including having your hearing tested and protecting your ears when the crowd explodes in applause at the next touchdown.

At Lucid Hearing, we aim to Help People Hear Better.  We do that by offering free hearing exams at 500+ Lucid Hearing centers nationwide and providing state-of the-art Powered by Lucid hearing solutions.

What To Consider Before Giving Hearing Aids As Gifts

Hearing loss is one of the most common conditions that can affect older adults. According to data gathered by the National Institute on Deafness and Other Communication Disorders (NIDCD), nearly 25% of seniors aged 65 to 74 have disabling hearing loss, while 50% of older adults who are 75 years and above are suffering from the same condition. For some seniors, being able to talk and hear is essential for a happy life, which is why younger people may think that getting an elderly relative some hearing aids as a holiday present this year could be just the thing to make him or her smile. However, there are several things that you should consider before giving hearing aids as gifts to your senior relative, so keep these in mind before purchasing hearing aids for your loved one.

Some elderly people refuse to wear hearing aids

According to experts, of the 26.7 million people over 50 with a hearing impairment, only 14% choose to wear hearing aids. It has been said that the primary refusal for wearing a hearing aid is denial, as many older adults refuse to admit that they have a hearing problem. Some also think that it’s normal to lose hearing ability as they age. Vanity can also be a huge factor why some older people refuse to be seen wearing devices in their ears and they would rather spend money on unnecessary purchases instead. Moreover, some adults who have worn poor quality hearing aids in the past may have been unimpressed with these devices and refused to wear them ever since. So how do you convince your loved one to give hearing aids or other hearing solutions another try? Try being calm, reasonable, and let your relative know the advantages of wearing a hearing aid.

It enables your elderly relative to have more fun in life

Wearing a hearing aid makes it easier for your elderly relative to have more fun in life, especially when engaging in outdoor activities for seniors. Watching a play, going to an outdoor concert at the park, or exercising with friends is more enjoyable when one is able to fully appreciate the sights and sounds of one’s surroundings. Tell your loved one how much fun he or she can have while listening to his or her favorite songs on the radio or watching a new movie with the family.

It keeps your loved one safe from harm

If your elderly relative is living alone, remind him that wearing a hearing aid allows him to be safe as he can hear if an intruder is trying to break into his home. Being able to hear well gives one enough time to call for help before it’s too late.

It can prevent loneliness and social isolation

Not being able to hear and communicate well can cause a senior to become lonely and socially isolated, which presents various health risks such as dementia and may even increase the risk of early death. Good hearing enables one to communicate and understand other people better, which can help to prevent social isolation.

Lastly, remind your elderly loved one that hearing aids now available in different styles and sizes and come with advanced technology for added clarity and better sound quality. Once your senior relative agrees to wear a hearing aid, let him take a free hearing exam and have him try several hearing aid styles to see what suits him best. The gift of hearing may be the best gift that you can give to your loved one this Christmas, so keep these pointers in mind before making a purchase.

Written by: Sally Writes


Did you just make the jump to get hearing aids? If so, congratulations!

Hearing loss is a natural part of the aging process and this step in getting hearing aids will help improve your ability to communicate. But with everything in the world, nothing is absolutely perfect.

First, there is going to be an adjustment period. You might hear sounds that you haven’t heard in some time, especially if you waited to get your hearing tested.  Hearing aids can only amplify the sounds. So understand that some sounds may sound slightly different than they did before.

Many hearing professionals say that it will take 30 to 90 days for you to get used to the hearing aid. Stick with it! Most people do not wear their hearing aids because of unrealistic expectations. So be patient with yourself and the device.


When you first wear your hearing aids, expect there to be some discomfort. Make sure that the fit is comfortable before you leave the office, but understand they’re like a new pair of shoes and may just need some getting used to. If this persists, contact your audiologist to make sure the fit is correct.

In the beginning, the amplification can seem overwhelming. Your own voice may sound different and things around you may seem too loud. Many hearing professionals suggest wearing the hearing aids slowly for shorter periods of time in a quieter environment to get used to them. Then gradually start to work up to noisy places and environments. Your brain will eventually learn to understand the amplified sound that the hearing aids are producing and it will not seem as loud.

Remember that not everything will be perfectly clear with the hearing aids and you may still miss some parts of the conversation. But in the end, the hearing aids will help to amplify the sound for you to hear better.

Dementia Linked To Hearing Loss, But There Is Hope

Losing the ability to hear is seen by many as an inconvenience, but science is beginning to show that hearing loss can profoundly affect health. Studies have found evidence that hearing loss can lead to the onset of dementia and worsen existing symptoms. The research is unsettling, but not damning.  Despite the bleak news, it is not without hope. Increased understanding of the links between hearing loss and dementia can lead to solutions.

How Strong Is the Link Between the Two? 

It is important to note the difference between a link and a cause. Simply because someone suffers from hearing loss does not mean they will develop dementia. However, the study shows that seniors who have hearing loss are three times as likely to develop dementia eventually.  Other studies add more credence to the dementia and hearing loss correlation. One found that living with noise pollution puts patients at a higher risk for dementia. The farther away from traffic-heavy roads patients were, the less their risk.

How Does Hearing Loss Cause Dementia? 

The possible causes of dementia are still not concretely defined, but researchers have discovered many possible contributing factors. Researchers believe that the slow loss of hearing puts extra strain on the brain as it attempts to process unclear sounds. An overstressed brain is a weak brain, which is more susceptible to degeneration. Some scientists have also suggested other, less direct possible causes. There is a clear link between isolation and lack of socialization and the onset of dementia. Hearing loss commonly causes its victims to become more withdrawn, a known dementia risk factor.

Can A Hearing Aid Help? 

Now that they have found the correlations, scientists are preparing for more studies to determine if a hearing aid can directly combat the onset of dementia or lessen the symptoms associated with it. As of yet, no one can definitively say that a hearing aid can help, but researchers are optimistic about what they will find. The leader of the study that found the correlation between hearing loss and dementia said: “Treating hearing loss could potentially help reduce the risk of cognitive decline and dementia…” Also, the increased risk of dementia due to social isolation is real, and a hearing aid will most definitely help with that.

Hope For The Future 

It may be distressing to find yet another potential cause of dementia, but this is in fact great news. It is better to understand than be left in the dark, and fortunately, effective solutions for hearing loss already exist.